You own a hotel — but no time to spend. Still, with a few simple tricks, you can make your marketing perform better without getting into complicated strategies.
Let’s have a look at 10+1 easy actions you can start implementing… tomorrow!

1. A self-selling website

Your website is the “showcase” of your hotel. Small changes can make a big difference:

• Add a clear “Book Now” button.

• Keep photos large and bright.

• Write short, clear copy (nobody reads long blocks of text).

A user-friendly site with instant booking can bring more direct bookings — no commissions needed.

2. Custom Mini-Bar Pack

When guests book through your website, offer them the option to choose a premium mini-bar pack (e.g., local snacks + wine). It’s a small cost for you but creates a personalized experience for them. Tip: For family hotels, consider a kids’ mini-bar menu too.

3. A Gift with Your Hotel’s Signature

Create a travel tag with your hotel’s logo and give it as a souvenir.
A small gesture, but it keeps your brand in their minds every time they pack their bags.

4. Underwater Photo Memories

Offer an underwater camera at the reception. Guests capture their moments, and when they leave, they receive a USB stick with your logo and their photos.
Unique experience = free promotion = authentic storytelling.

5. Upsell Low-Cost Services

Early check-in, late check-out, welcome drink.
Guests feel extra pampered — and you generate extra income.

6. Show Local Love

Include local products in the welcome basket or mini-bar.
Collaborate with local producers or activity providers to create “Stay & Experience” packages.

7. Website & Social Media Glow-Up

Use clean, high-quality photos and clear call-to-actions (“Book Now”).
Describe your key benefits simply — view, free parking, pool.
Small details make a big impact.

8. Testimonials & Guest Stories

Encourage guests to share or send their photos.
Repost them and fill your feed with authentic content.

9. Effortless Email Marketing

After check-out, send a short message:
“We hope to see you again! Here’s a special offer for your next stay.”
A small gesture with a big result.

10. Micro-Influencers That Make Sense

Forget the big budgets. A local micro-influencer with 5–10k followers can deliver better engagement for a lower cost.

11. Gourmet Restaurant with a Loyalty Twist

If your hotel has a restaurant, make it a destination for locals too.
A well-crafted menu with local ingredients can attract non-guests and build your reputation in the area.

Add a loyalty bonus, such as:

• A complimentary bottle of wine, or

• A discount on a future stay (subject to availability).

This builds a sense of luxury and gets people talking about you.

✨ Of course, Digital Marketing (Ads) and customer reviews are key parts of any hotel’s marketing strategy. We didn’t cover them here — we’ll dive deeper into those topics in a future post. Reach out to the Loguers team to build the perfect strategy for your property together.

The secret isn’t to do everything — or to do complicated things.
Start with one or two small steps that fit your hotel best.
Every improvement in the guest experience is marketing.

With small, smart actions, you can make your guests say:

“That’s where I want to go again.”
or
“That’s where I want to stay next time.”

And that’s the strongest marketing of all.

Q&As